How to Succeed in the Gig Economy During the Pandemic
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How to Succeed in the Gig Economy During the Pandemic

Young woman on her phone and computer looking for possible side hustles during a pandemic

The COVID-19 pandemic has changed many lives forever. According to a study by Pew Research, over 20% of Americans have lost their jobs and about 25% have taken pay cuts. That’s why we are here to talk about how to start potential pandemic side hustles!

During these uncertain times, people are finding new ways to make money. Many are realizing the importance of having side hustles. Reports indicate that a significant number of Americans are turning to side gigs to make ends meet.

However, although the move may seem appealing, it is no easy feat. Experts suggest thinking outside the box to avoid losing many hours or spending your little savings on unworthy ventures.

We want to help you find or start a successful side hustle during these difficult times. So in this blog post, we share four tips from people who have prospered in this quest.

Capitalize On Your Skills

With so many 'side gig' ideas listed online, it can be tempting to think of something different from your day job. But while some of them are great, others are not for everyone.

If you don't find something for you, don't beat yourself. In some cases, it pays to think differently. For instance, figure out how to offer your expertise or services on new platforms.

Since the onset of the pandemic, we have seen many skills transition from offline to online. Specialists are turning to bloggers to share their skills while others offer tutoring sessions.

Be Adaptable

The COVID-19 pandemic has pushed us to depend on virtual interactions than ever before. And to prosper in the gig economy, you must be willing to adjust to this new normal. Adaptability is extremely important at the moment.

For example, people who were offering therapy sessions in specific spaces have been forced to offer live sessions online. Those who didn't adapt quickly lost clients while those who embraced the change continue making money through various strategies such as paid memberships. Just like this, you can adapt by finding side hustles that you enjoy and that are safe for your customers.

Be Observant And Decisive With Your Side Hustles

Apart from being adaptable, you have to be vigilant when starting side hustles. Look for what people around you need.

When starting a side gig, your observation skills will help you see and think ahead. Many people are quick to recreate what already exists in the market only to find out it was a bad move when it's too late.

For example, if you decide to make face masks right now, you may be late. But if your neighborhood has a shortage, it can be a great idea. So study your market first before taking any step.

Be Bold Enough To Stand Out

As mentioned earlier, starting a side gig from scratch is not for everyone. Although many people talk about the benefits of building one, very few talk about the entire journey.

So once you identify a viable hobby or skill, it can be a good idea to find ways to stand out on your own. For example, research what and how others are charging. Is it by the hour or per item? What can you do to outshine them?

Once you have the answers, create a strategic plan on how to reach your target customers. Maybe start with close relatives and friends before branching out.

After you have honed your skills, take advantage of social media. Post samples of your work, be it photos on your landscaping or home-made products. You never know what doors will open unless you knock.

Key Takeaway

Major disruptions such as the COVID-19 pandemic can take a toll on many people financially. But these disruptions also create opportunities. So far, the pandemic has resulted in job losses for tens of millions of Americans.

Creating side hustles during such a challenging time is difficult but not impossible. We hope these tips help you find or start a successful side hustle.